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An Overview of Awareness about Goal Based Financial Literacy among Millennials in India
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Awareness regarding financial education and financial literacy has gained momentum in the recent years. With the increase in GDP and PCI, individual spending power has increased. With the advent of technology, information about investment and financial planning options is available at a click. Millennials being a large part of productive work force, they contribute substantially towards the country’s economy. Their financial decisions make an impact. Thus, improvement of financial literacy among millennials is imperative for financial sustainability and liberation of individuals as well as for the economy.The present paper aims to study the level of awareness among the millennials about financial literacy with specific reference to goal based financial literacy. The study is an exploratory research based on the extensive literature review of research papers, articles, and websites, evaluating the level of financial literacy among various sections of individuals. Keywords:-Financial literacy, Goal based, Financial liberation, Artificial Intelligence